Originally called a web log, a Blog is a chronological online journal. Individuals can use blogs to share their interest with the world. For example, someone may want to blog about their travels or to share new recipes. In a business setting though, blogs are best used to provide valuable information to consumers on subjects relevant to [...]
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Internet Marketing or Online Marketing is a new way to promote your product and services through the web. Your core marketing strategy stays the same as you raise your visibility in the target market while increasing sales and profits. Today, Internet Marketing is considered the fastest and most economical medium for promoting product and business [...]
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Facebook is rapidly taking the social networking world by storm. With the increase of social media marketing, it’s important to market on Facebook the right way if you want to have success. When setting up your profile, make sure you focus on who you are as a person. People relate better to someone who is [...]
If you’re looking for a way to commemorate a special event, promote a business or show your support for a cause, custom magnets are an outstanding way to do so. Available in many sizes, shapes, colors and styles custom magnets can remind loved ones of your wedding date, remind customers of your business or remind [...]
In 1999, I had done it. As Vice President of Sales and Marketing and as a self-proclaimed marketing guru, I had done it. A hat trick – the ice hockey term used when a player makes three goals in the same game. In the same industry magazine I ran an advertisement strategically placed next to [...]
CORPORATE SOCIAL RESPONSIBILITY (CSR) AND ETHICS IN MARKETING By Miss. P. PIRAKATHEESWARI, Lecturer in Commerce, Sri Sarada College for Women (Autonomous), Salem �?16. Introduction Kotler and Levy, in their book, Corporate Social Responsibility define corporate social responsibility as “a commitment to improve community well-being through discretionary business practices and contributions of corporate resources”. Some of [...]
Now more than ever, people are looking for easy, straight-forward ways to earn extra cash without having to spend huge amounts of time and energy. Whether you’re unemployed, a college student, a full-time mom, or a busy professional looking for a fast and proven way to make a few extra bucks (and possibly even more), [...]